Baskin Wealth Management - Brand ID Package and Collateral Materials

Baskin Wealth Management is an independently owned investment management firm providing customized wealth management solutions and services to families and foundations. It was established in 1996 with just $2 million of assets under management. Today, Baskin manages $2 billion of assets. So it was time for the brand identity to evolve and reflect a higher degree of sophistication, including all its marketing and collateral materials, website and signage.